Parsa Elahi

“Enterprise performance marketing/account leader who managed a finance advertiser end-to-end for ~3 years, maintaining 100% retention while expanding from 3 to 11 geographies and hitting 101% of annual targets. Strong in experimentation-led growth (risk-managed A/B tests for bidding strategy adoption) and in translating customer pain into scalable product improvements (automated daily reporting feature adopted across the platform).”

“Enterprise Customer Success/implementation leader in fintech (Optimus) specializing in payment reconciliation platforms, complex integrations (API/SFTP), and data normalization across processors/banks/ERPs. Demonstrated measurable impact (60–70% reduction in manual reconciliation) and strong cross-functional/product influence, including roadmap improvements for exception management and successful land-and-expand into fee management.”