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Thomas LaBarbera - VP of Sales & Strategic Initiatives (Security Technology Start-up) in New Jersey, USA

Thomas LaBarbera

Executive sales leader specializing in security technology and enterprise SaaS

XLENT Strategies Inc.Pace UniversityNew Jersey, USA21 Years ExperienceExecutive Level

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About

Senior public sector sales leader with national territory experience across law enforcement, transit, city, and government accounts. Stands out for combining strategic sales leadership with direct involvement in complex enterprise deals, including winning NYPD, closing a $3.4M transit software deal, and launching Canada to 224% of target through a channel-led expansion strategy.

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Key Strengths

  • Led national public sector sales teams across law enforcement, city centers, transportation, and government
  • Delivered over 20% annual growth in targeted sectors
  • Built go-to-market strategy including territories, quotas, compensation plans, and execution
  • Hands-on leader who joins key strategic and must-win deals
  • Strong MEDDIC-based discovery and qualification discipline
  • Complex stakeholder alignment in large public sector accounts
  • Won NYPD by using account mapping and methodical executive buy-in strategy
  • Expanded into Canada from zero presence and achieved 224% of first-year target
  • Effective channel-building with resellers and agents to accelerate market entry
  • Closed a $3.4M software deal with a major US transit system
  • Solved budget obstacles by helping customers identify federal funding sources
  • Disciplined forecasting with clear commit criteria and weekly pipeline inspection
  • Data-driven sales management using CRM KPIs such as pipeline growth, meetings, proposals, and POCs
  • Proactive coaching of managers and reps through weekly metric-based reviews

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Experience

VP of Sales & Strategic Initiatives (Security Technology Start-up)XLENT Strategies Inc. · Jan 2023 – Present
EVP U.S. Sales (open-source data analytics)Voyager Analytics Inc. · Jan 2020 – Jan 2023
SVP Global Sales (IP connectivity video-data solutions)Domotactical Inc. · Jan 2017 – Jan 2020
VP of Sales, Americas (security SaaS- data aggregation)NICE · Jan 2007 – Jan 2017
Director of Sales (security integration)Diebold Enterprise Security, Inc. · Jan 2004 – Jan 2007

Education

Pace Universitybachelor, Science

Awards

  • 8-time President Club award

Skills

SalesPerformance ManagementRecruitingTrainingCoachingCommunicationStrategic InitiativesRevenue GrowthNew Customer AcquisitionSales ManagementMarketingPartnershipsGo-to-Market OperationsARRServices Revenue

Languages

English

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Typically responds within 24 hours

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Thomas LaBarberaExecutive sales leader specializing in security technology and enterprise SaaS