Abel Mbawa

“18-year Google veteran who managed and grew top customer investments, including Rocket Mortgage’s Google Search program—scaling spend from ~$60M/year to $170M/year. Led adoption of ROAS bidding and broad match through rigorous experimentation and forecasting, driving an additional $14.5M spend in 1H 2024 despite a challenging mortgage market.”

“Staffing leader who has managed a team of 7 recruiters and delivered rapid, multi-location hiring across both direct and contract placements. Partners closely with client-side HRBPs and C-suite stakeholders, including handling contract negotiations, and has improved hiring outcomes in challenging geographies through relocation and sign-on incentive strategies.”

“People Operations/HR leader in a healthcare setting (Episcopal Health Services) who designed and rolled out a scalable panel interview and behavioral interviewing approach across senior stakeholders. Strong in people analytics and process improvement—cut onboarding cycle time from 4–6 weeks to under 2 weeks—and experienced in complex employee relations (PIP + FMLA) and union workforce performance management.”