Jon Zetterstrom

“Public sector sales leader with hands-on experience running direct, online, and partnership channels, generating over $2M in revenue and 85% retention. Built and coached teams across mid-market and government segments, with a practical playbook around consultative/value selling, compliance-aware selling, rigorous CRM discipline, and closing municipal deals such as Euless Power and Water.”

“Senior public sector sales executive with a strong track record selling SaaS licensing and permitting solutions to state and local governments. Most notably grew Accela from $25M to $100M in four years with 90%+ retention and personally led a complex $10M statewide Oregon deal featuring a custom multi-jurisdiction pricing model. Brings deep expertise in government procurement, RFP influence, forecasting discipline, and building high-performing regional sales teams.”

Rich Espinoza

Screened

Executive sales leader specializing in media distribution and enterprise revenue growth

Los Angeles, CA30y exp

“Senior media sales and distribution executive with 25+ years at NBCUniversal and Sony Pictures Television, leading national account strategy across U.S. broadcast groups, affiliates, and platform distributors. Most notably helped lead Seinfeld renewal negotiations that generated more than $300M in licensing revenue, while also steering distribution strategy through the industry's shift from linear TV to streaming, FAST, and AVOD.”