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Nicole Wiggin
Mid-level Marketing Professional specializing in digital strategy, content, and brand storytelling
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About
Marketing creative designer/editor with hands-on growth execution: led a Gen Z-focused social recruiting video campaign end-to-end (editing, posting strategy, custom landing page, spend + pixel tracking) that drove 7 interviews and 4 offers. Builds scalable Figma and Adobe Express template systems for high-volume, multi-platform creative while maintaining brand consistency in a fully remote, async workflow.
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Key Strengths
- End-to-end ownership of social recruiting campaign (creative through tracking and landing page)
- Performance-driven creative that generated 7 candidate interviews and 4 offer letters
- Builds scalable Figma templates/components to enable high-volume output with brand consistency
- Adapts video pacing, typography, and format by platform/audience (TikTok/IG vs LinkedIn/website)
- Strong remote async execution using Asana/Slack and structured handoffs for fast feedback cycles
- Implements tracking pixels to ensure accurate campaign reporting
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