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Mike Martin - Chief Operating Officer

Mike Martin

Executive Services & Operations Leader specializing in managed services, M&A integration, and growth

IT SolutionsUniversity of Wisconsin–La Crosse28 Years ExperienceExecutive Level

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About

COO/operator who helped scale a PE-backed Managed Services Provider from ~$20M to ~$120M in 30 months while acquiring 3–4 MSPs per year. Drove post-merger integration and standardized service delivery using ITIL, unified systems onto NetSuite and a unified delivery platform, and built a data warehouse to rapidly integrate legacy data for operational insights (including early ML/AI use).

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Key Strengths

  • Scaled PE-backed MSP from ~$20M to ~$120M revenue in ~30 months via organic + 3–4 acquisitions/year
  • Led post-acquisition integration and standardization of service delivery across Managed/Professional/Cloud services
  • Implemented ITIL-based operating processes to unify delivery while minimizing client disruption
  • Built regional leadership and escalation mechanisms to reduce customer/employee churn during integrations
  • Established change management committee (ADKAR-inspired) and operational feedback loops (annual in-person ops meetings)
  • Built data warehouse to integrate legacy acquisition data within ~30 days for operational/financial insights
  • Used analytics to optimize workforce utilization (aligning ticket types to engineer skill tiers) and improve customer outcomes

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Experience

Chief Operating OfficerIT Solutions · Apr 2023 – Nov 2025
Founder & CEOLaunch GTM · Jun 2021 – Jun 2023
Services Strategy ConsultantLaunch GTM · Feb 2021 – Aug 2021freelance
Senior Vice President - Solution & ServicesLogicalis · Jan 2013 – Jan 2020
Vice President - Cloud ServicesLogicalis · Jan 2010 – Jan 2012
Area Sales DirectorLogicalis · Jan 2006 – Jan 2010
IBM Global Services & Segment ManagerIBM · Jan 1997 – Jan 2006

Education

University of Wisconsin–La Crossebachelor, Business Administration - Management Information Systems

Awards

  • Logicalis President Club for achieving 100% of target (2008-2013)

Languages

English

Certifications

ITIL Foundation Certified V3

Memberships

  • True Profit Group
  • Technology Services Industry Association (TSIA)

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Mike MartinExecutive Services & Operations Leader specializing in managed services, M&A integration, and growth