Vetted Meta Ads Professionals

“Performance marketer with ownership of low-to-mid six-figure monthly spend across Google and Meta, combining SEO leadership with structured A/B testing and landing page optimization. Built cross-department Looker Studio reporting for spend, web, and revenue metrics, and delivered measurable impact including a 40% CPL reduction and significant ranking gains across ~1100 non-branded keywords.”

“Senior Account Manager with hands-on ownership of a $50K/month CPG paid media program spanning OTT/CTV, programmatic display, SEM, Meta (and TikTok), combining rigorous test design with cross-functional execution (media planning + ad ops + channel teams). Delivered concrete gains including 25–30% lift in FTA and a 15% reduction in CTV CPM, leading to increased client budgets and an upsell into audio.”

“Performance marketer who owned a $7M/month Google Ads program for a major U.S. insurance brand, combining full-funnel strategy (Search, YouTube, Performance Max) with offline/value-based conversion tracking built alongside data engineering. Delivered major efficiency and growth gains (~25% lower CPA, 200%+ ROAS lift, ~45% more leads) while improving qualified lead rates to ~45–50% through statistically grounded testing and lead-quality optimization.”

“Paid media performance marketer with hands-on ownership of a $100K/month higher-education account spanning LinkedIn, Google Ads, and programmatic display/video. Built a structured 6-week experimentation approach (2-week test intervals) and used geo-fencing to reach military audiences, exceeding attendance goals for online MBA informational sessions (avg ~45 attendees vs 30 target). Strong in diagnosing stalled performance and translating complex metrics into client-friendly insights.”

“Senior Paid Ads Manager/PPC Consultant with experience owning and scaling $50K–$200K+/month budgets across Google Search/LSA, Meta, YouTube, TikTok, and Display for US home services and legal clients. Emphasizes lead quality and profitability (call tracking via CallRail, GA4, and CRM feedback) and uses a rigorous testing framework to drive outcomes like ~40% CPL reduction and significant qualified-lead growth.”

“Performance marketer focused on hospitality (hotel + F&B) who owned multi-platform paid media (Google/Meta/Bing) to drive direct bookings and restaurant event leads. Delivered a major ROAS lift on Google Ads (~2:1 to ~25:1) and rapidly grew retargeting audiences (<1K to 10K in 60 days), while navigating creative fatigue and competitive keyword constraints with disciplined testing and auction-insights-driven decisions.”

“Backend/DevOps-leaning engineer managing multiple customer service platforms end-to-end (requirements through deployment). Built an in-house Python monitoring/alerting solution for Salesforce-to-Java contact sync jobs (Snowflake dependencies) that increased uptime ~60%, and helped modernize delivery by moving the team from manual releases to automated Jenkins-based deployments while coordinating an Oracle EBS→Fusion transition with business/data/IT stakeholders.”

“Paid media performance marketer with agency experience owning a high-spend account for ArcPoint Labs, running multi-channel Google Ads (search/display) and Meta campaigns to drive medical testing appointments and sales. Reported lifting ROAS from ~2x to ~6–7x within ~18 months while supporting expansion from 30 to 60 U.S. locations, using disciplined attribution, constant A/B testing, and structured campaign health audits.”

“Lifecycle/CRM marketer in the education/music curriculum space who builds segmented nurture programs and tests messaging to drive measurable outcomes. Notably delivered a 70% conversion post-training email sequence to upsell teachers into licensing a full curriculum, and uses tagging/lead magnets to boost opens and event signups by location-based interest.”

“Performance marketer managing high-spend, multi-platform paid media for major brands (e.g., Navistar, Buick), with end-to-end ownership from strategy to reporting. Uses multivariate testing and trend-based budget reallocations to drive measurable lifts (27–60% KPI improvements) and significant outperformance (2.8x vs forecast), and has experience removing conversion friction by replacing lead forms with landing page + chat-based flows.”

“Lifecycle/CRM marketer with hands-on Braze automation experience, running cross-channel (email + push) onboarding and milestone campaigns for an app-based content product. Demonstrated strong activation metrics on Day 0 and drove a 10% week-over-week churn reduction by partnering with Customer Service on winback save-rate and scripting tests.”