Vetted Marketing Professionals

“Performance marketer with ownership of low-to-mid six-figure monthly spend across Google and Meta, combining SEO leadership with structured A/B testing and landing page optimization. Built cross-department Looker Studio reporting for spend, web, and revenue metrics, and delivered measurable impact including a 40% CPL reduction and significant ranking gains across ~1100 non-branded keywords.”

“Growth/partnership marketer who led Bird Heating & Cooling’s post-rebrand go-to-market and built trackable acquisition loops across Google Search, landing pages, email, and retargeting. Strong at converting local events/sponsorships into measurable leads using QR codes, UTMs, call tracking, and tight lead-routing workflows, and scaling repeatable partnership frameworks.”

“Marketing/partnerships professional with hands-on creator experience as a blogger and micro-influencer, bringing a creator-side lens to brand deals and trust-first sponsorships. Has led partner-led ABM GTM and acquisition loops (webinars + email nurtures) targeting Canadian SMB cloud/cybersecurity upgrades, driving the highest MQL pipeline of the year at lower cost than paid and scaling the motion across partners.”

“Performance marketer who owned a $7M/month Google Ads program for a major U.S. insurance brand, combining full-funnel strategy (Search, YouTube, Performance Max) with offline/value-based conversion tracking built alongside data engineering. Delivered major efficiency and growth gains (~25% lower CPA, 200%+ ROAS lift, ~45% more leads) while improving qualified lead rates to ~45–50% through statistically grounded testing and lead-quality optimization.”

“Growth/brand leader who drives measurable revenue outcomes through rebrands, GTM execution, and multi-channel acquisition. Has delivered on-time/on-budget website + brand rebuilds via sourced expert partners, improved conversion from 3% to 8% for an MSP using outsourced outbound, and helped an industrial manufacturer exceed a $2M revenue goal by reaching $3M through repositioning and market expansion.”

“IT-industry partnerships professional focused on sourcing and negotiating vendor relationships based on customer needs, using quoting workflows to structure mutually beneficial deals. Has leveraged vendor relationships to generate inbound client requests and used email + LinkedIn outreach to reach target audiences; no direct experience in gaming or creator ecosystems.”

“Growth/partnerships operator in the creator ecosystem who runs creator-led GTM launches and brand collaborations (not yet a traditional gaming studio partnership). Has executed a baby wellness program launch using Facebook/TikTok/Instagram plus live Zoom Q&As and co-branded partnerships, and designed outcome-based email re-engagement loops to improve repeat engagement; helped drive a campaign that led to a SEA creator award.”

“Senior Paid Ads Manager/PPC Consultant with experience owning and scaling $50K–$200K+/month budgets across Google Search/LSA, Meta, YouTube, TikTok, and Display for US home services and legal clients. Emphasizes lead quality and profitability (call tracking via CallRail, GA4, and CRM feedback) and uses a rigorous testing framework to drive outcomes like ~40% CPL reduction and significant qualified-lead growth.”

“Performance marketer focused on hospitality (hotel + F&B) who owned multi-platform paid media (Google/Meta/Bing) to drive direct bookings and restaurant event leads. Delivered a major ROAS lift on Google Ads (~2:1 to ~25:1) and rapidly grew retargeting audiences (<1K to 10K in 60 days), while navigating creative fatigue and competitive keyword constraints with disciplined testing and auction-insights-driven decisions.”

“Paid media performance marketer with agency experience owning a high-spend account for ArcPoint Labs, running multi-channel Google Ads (search/display) and Meta campaigns to drive medical testing appointments and sales. Reported lifting ROAS from ~2x to ~6–7x within ~18 months while supporting expansion from 30 to 60 U.S. locations, using disciplined attribution, constant A/B testing, and structured campaign health audits.”

“Content/marketing professional with 15+ years in high-velocity, real-time campaigns (e.g., Rock in Rio; global brands like Coca-Cola) driving engagement and community growth. Positions this playbook for Web3 by tying narrative and distribution to a "social-to-wallet" funnel, iterating rapidly based on engagement and onchain drop-offs to drive actions like TVL and user acquisition.”

“Marketing & communications leader in the nonprofit/community ecosystem with hands-on experience closing brand partnerships, running online events, and executing segmented GTM campaigns. Demonstrated measurable impact (e.g., 100% engagement lift from an annual contest partnership; personal network driving 25% of attendees for a SickKids fundraiser) and a data-driven approach to growth via first-party data capture and localized newsletter personalization.”

“Creator-led growth and digital marketing professional with experience as a media team lead and agency-side marketer (Furst spark), sourcing and negotiating creator partnerships for events, fintech apps, and lifestyle subscription launches. Runs data-driven, cross-platform campaigns (Instagram, TikTok, YouTube Shorts, Twitter/X) with trackable links and rapid optimization; reports doubling engagement rate in a fintech acquisition experiment and driving repeat creator collaborations.”

“Lifecycle/CRM marketer in the education/music curriculum space who builds segmented nurture programs and tests messaging to drive measurable outcomes. Notably delivered a 70% conversion post-training email sequence to upsell teachers into licensing a full curriculum, and uses tagging/lead magnets to boost opens and event signups by location-based interest.”

“CRM/lifecycle marketer with experience reactivating inactive members in a gaming/loyalty context, using RFM-style segmentation and multi-channel journeys (email plus host phone outreach). Demonstrated measurable lift (20% reactivation/engagement) and optimization through A/B testing of incentive strategy, while coordinating closely with Creative, Operations, and Compliance during major campaigns.”

“Lifecycle/CRM marketer with DTC jewelry experience who built a segmented post-purchase workflow targeting engagement-ring buyers and drove repeat purchases from ~2% to ~30% within a 90-day window using personalized recommendations, educational/social-proof content, and incentive testing. Emphasizes rigorous segmentation, ongoing data audits, and continuous A/B testing to improve retention and revenue.”