Vetted Campaign Management Professionals

“Performance marketer with hands-on ownership of large Coca-Cola programmatic/retail media spend across The Trade Desk, Amazon DSP, and Walmart DSP, focused on ROAS and sales outcomes. Experienced in validating incrementality and attribution by benchmarking retailer first-party measurement against third-party partners (Foursquare/InMarket), and has delivered measurable lifts (e.g., 2x ROAS on Core Power; 1.5x–2x sales/ROAS recovery on Fairlife after audience + creative/video refresh).”

“Paid media specialist with hands-on ownership of high-spend digital audio, including a $75K/month Progressive campaign run in Spotify (trafficked via Megaphone and Google Ad Manager). Demonstrates a structured full-funnel approach across Meta/TikTok/Google and a rigorous testing and incrementality mindset (marginal CPA/ROAS, saturation signals, new-user contribution, branded search lift) to guide optimization and scaling.”

“Public-sector-focused consultant with hands-on ownership of outbound/ABM, lead gen, and GTM strategy for early-stage and pre-launch products (including edtech). Built multi-channel campaigns spanning SEO/web copy, email, conferences, and direct outreach to state/district leaders, and created an Airtable onboarding system that cut prospect research time by 33%.”

“Sales development and event-sales professional currently at Yondr, blending inbound lead management with outbound prospecting to drive 8–10 meetings/week and ~50% inbound conversion. Helped lift department revenue 35% and built new sponsorship guidelines that secured strategic partnerships and referral-driven growth. Has experience supporting higher-value healthcare-sector deals ($125K–$750K) and managing longer sales cycles end-to-end.”

“Engineering leader/player-coach who led a high-stakes 0→1 in-house usage-based billing/rating platform to replace a third-party system, saving millions and protecting 30M+ in revenue. Deep experience in event-driven microservices on AWS (Lambda/SQS/DynamoDB), billing correctness, migrations, and incident response, while scaling teams through hiring, coaching, and lightweight execution processes.”

“Growth marketer from earthnutre who led a zero-to-one conversion and traffic-quality improvement project combining SEO, landing page/CRO, and paid-media measurement. Used SEMrush-driven high-intent keyword restructuring plus phased page optimizations with control comparisons, then tied results to paid performance—reporting ~15% lower CPA and ~30% MoM ROAS lift. Also runs a modular, data-driven creative iteration process across Meta/TikTok/YouTube and provides performance-based guidance to creators/editors.”

“Programmatic media specialist who owned a $50K+/month Trade Desk DSP account for Disney movie/TV launches, leveraging PMPs and rigorous testing across audiences, deals, and creative formats. Drove 5–10% week-over-week gains in video completion rate while maintaining strict brand-safety standards, and has experience leading a team of traders and translating complex performance tradeoffs into client-ready action plans.”

“Backend/platform engineer who built a high-scale audience segmentation and real-time targeting system using Spark/Glue + S3/Hudi and low-latency API services backed by Redis/relational stores. Demonstrates strong production rigor: Spark performance tuning to eliminate OOM failures, API idempotency/caching to cut p95 latency ~40%, and careful dual-run/feature-flag migrations with reconciliation and rollback runbooks. Experienced implementing layered security with JWT/OAuth, RBAC/ABAC, and database row-level security to prevent privilege escalation.”

“Operations and general management leader with experience spanning Citibank (Regional VP), a startup COO/GM role, and industrial operations at Tatco. Has delivered high-impact operational and technology changes including a Paychex payroll migration for 150+ employees and an ERP/subscriber migration of 200,000+ records that improved marketing execution and sales enablement, while also managing executive alignment and sensitive workforce matters.”

“Performance marketer focused on full-funnel paid media systems across Meta, Google (Search + Performance Max), and TikTok, with experience scaling spend into the ~$80K–$120K/month range while maintaining strong ROAS. Emphasizes rigorous creative testing (6–10 launches/week with 72–96 hour decision windows), GA4 validation, and controlled budget scaling; cites a turnaround case improving CTR 30%, reducing Meta CPA 27%, and lifting blended ROAS to ~3.1x in ~3 weeks.”