Vetted Marketing Professionals

Savannah McMenemy

Screened ReferencesStrong rec.

Mid-level Campaign Manager specializing in digital advertising operations

New York, NY6y exp

“Paid media professional from Vox Media who owned multiple high-spend accounts (including Apple), focused on impression delivery and above-benchmark CTR. Uses Google Ad Manager/Analytics plus 3P systems to optimize creative performance and validate results via 1P vs 3P reporting, and emphasizes proactive, client-safe communication around risks like underdelivery.”

“Senior CRM/lifecycle marketer with hands-on experience owning campaign operations, segmentation, QA, testing, and performance analysis across tools like Infor, Salesforce, Adobe, and Constant Contact. They’ve led multi-channel growth initiatives tied to measurable business outcomes, including a 35% lift in engagement/response and experimentation programs that improved CTR, participation, and cost efficiency. Holds an MBA and highlights experience supporting global-scale campaigns reaching 126 million contacts.”

“Paid media specialist from Publicis Group who owned and optimized a high-spend travel campaign for Visit Florida in partnership with Marriott hotels, spanning Google, Meta, and programmatic. Demonstrates deep hands-on experience with early HTML5 ad constraints (polite load, file-size specs) and solved delivery issues via Google Ad Manager transcoding and backup creative workflows while running structured creative/budget testing and optimization.”

“Performance marketer specializing in high-spend search and multi-platform paid media (Google Ads, Bing, Meta, TikTok), with a standout case doubling WinkBeds monthly revenue from $1M to $2M while materially improving ROAS on both Google and Bing. Strong in rigorous experimentation (Google Ads Experiments), campaign consolidation to eliminate overlap, and tracking/brand protection—successfully identifying and stopping affiliate ad hijacking that caused a conversion drop.”

Steven Zavala

Screened ReferencesStrong rec.

Director-level growth marketer specializing in DTC e-commerce and CPG

Los Angeles, CA10y exp

“Lifecycle/CRM marketing leader from the wine and beverage space who has owned high-volume email/SMS programs end-to-end and translated CRM insights into broader revenue strategy. Stands out for combining rigorous process design, cross-channel automation, and personalization testing to drive measurable gains, including a 45% lift in incremental email revenue and $1.6M in incremental on-site upsell/cross-sell revenue.”

“Performance marketer managing a $500K/month paid media portfolio across Google, Microsoft, Meta, TikTok, Reddit, YouTube, and Quora with a focus on profitable growth. Uses a rigorous testing framework across creatives, bidding, and landing pages (leveraging Adobe Analytics and customer journey dashboards) and cites 200–400% YoY revenue growth plus 200–300% ROAS improvement; recently restored 20–30% of lost conversions at Labcorp within two weeks after diagnosing competitive and seasonal shifts.”

Sindy Milosevich

Screened ReferencesStrong rec.

Senior Marketing & Communications Manager specializing in integrated brand and digital campaigns

Dartmouth, NS13y exp

“Marketing/PR professional with B2B/B2C demand-gen experience in the trucking/fleet space, including influencer sourcing/vetting (NDAs, background checks) and performance marketing. Has run Meta-driven acquisition funnels to landing pages/Marketo forms routed to Sales, measuring impact by completed credit applications, and partnered with Exxon to build monthly sales calendars and sales-ready social content.”

“Partnerships and GTM operator with experience across healthcare and the creator ecosystem: sourced and negotiated influencer deals for hormone healthcare products, and leveraged a personal network to land a major B2B white-label partnership driving steady monthly B2C sales. At TELUS Health, led a Learning product relaunch from one-time purchases to subscriptions (28% conversion vs 30% goal) and built a webinar acquisition loop optimized through iterative conversion experiments.”

“Growth creative lead with hands-on experience running end-to-end paid creative tests for major music/entertainment campaigns at UMG, including a vinyl sale push that cut CPA by 20%+ in a tight promo window. Known for a modular ad-building approach (hooks/value prop/proof/CTA) and platform-native optimization across Meta, TikTok, and YouTube, plus strong label/creative-team alignment and QA discipline (including tracking).”

“Game developer/team lead on the FPS zombie project "Dreadful" who wore many hats (project management, systems/level/UI design, AI assist, QA) and iterated heavily via playtests and heatmap data. Built and tuned UE5 Blueprint-based crowd-control/gravity abilities with cooldowns and actor filtering, and made scope-smart feature swaps by reusing existing systems to hit deadlines.”

Ivan Pavkovic

Screened

Senior Paid Ads Specialist specializing in multi-platform performance marketing

Remote9y exp

“Performance marketer focused on e-commerce growth, managing $120K/month in spend across Google and Meta with reported 5x+ ROAS. Emphasizes full-funnel structure and creative iteration (copy, hooks, UGC) in collaboration with in-house creative teams, and prioritizes client reporting around sales/profit outcomes.”

“Performance marketing leader with experience managing a national paid media program at MyEyeDr. averaging $2.2M/month across digital and offline channels for 950+ locations. Stands out for combining rigorous incrementality testing, media mix modeling, and creative experimentation to drive 81% booking growth over two years while lowering CAC by 26%.”

Leah Kenehan

Screened

Senior CRM & Lifecycle Marketing Manager specializing in retention and customer growth

Valencia, CA19y exp

“Senior CRM/lifecycle marketer who has grown from email execution into full-funnel campaign ownership, spanning strategy, segmentation, deployment, and performance analysis. Brings hands-on experience with Simon Data, Iterable, and Moveable Ink, plus interim people leadership managing a team of six while driving retention and rebooking campaigns in a travel/hospitality-style DTC environment.”

“Performance marketer focused on high-spend acquisition, having personally owned a ~$500K/month budget driving small business credit card applications for a large US banking client. Experienced running cross-channel programs (Google/Bing search plus LinkedIn/Reddit prospecting) with rigorous experimentation (Drafts & Experiments, bid strategy and match-type tests) and long-horizon measurement to validate sustainable CPA and conversion-rate improvements.”

“Growth/marketing operator with experience improving revenue conversion through a cross-functional accelerated sales/compliance workflow and measurable multi-channel campaigns (landing pages, retargeting, UTM/tagging, Salesforce attribution). Previously ran an insurance-industry acquisition experiment, pivoting from social to targeted email to hit engagement goals with an 85% signup rate. Also sources industry leaders to create and promote thought-leadership content (case studies, white papers, guides).”

“Paid media specialist with experience owning high-spend campaigns and shifting traditionally print-focused clients into digital (direct-sold + programmatic). Uses Xandr DSP and a KPI-driven full-funnel approach across Meta/Google/TikTok, with hands-on optimization, creative/audience testing, and campaign triage (e.g., resolving ad fatigue via frequency caps).”